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This groundwork ensures that we choose the right technology and that the website is intuitive, purposeful, and aligned with real user needs and not assumptions.",{"__typename":531,"title":535,"description":536},"UX Wireframing & Structure","We translate insights into low-fidelity wireframes that shape how users move through the website.\nAt this stage, we validate navigation, hierarchy, and content placement - fast & iteratively - before visual design or development begins.",{"__typename":531,"title":538,"description":539},"Website Design","Now we design the interface and align it with your brand.\nWe focus on clarity, accessibility, and performance-ready layouts, while copy and content can be developed in parallel to keep things moving.",{"__typename":531,"title":541,"description":542},"Custom Website Development & Integrations","Once designs are locked, we turn them into clean, scalable code.\nWe build custom features when needed, integrate CMSs, analytics, and third-party tools, and work in short iterations to stay flexible.",{"__typename":531,"title":544,"description":545},"Launch & Website Maintenance ","We handle the launch, hosting setup, and handover.\nPost-launch, we can support continuous UX improvements, performance optimizations, and feature updates as your business grows.",{"__typename":547,"sectionId":548,"title":549,"subtitle":550,"project":551,"projects":650,"buttonLink":88,"squaresColor":799,"isHidden":88},"ComponentSectionsServicesCaseStudies","casestudies","When we work together, magic happens","Web app development\u2028\u003Cbr>case studies",{"__typename":552,"data":553},"ProjectEntityResponse",{"__typename":554,"attributes":555},"ProjectEntity",{"__typename":556,"title":557,"slug":558,"description":559,"tags":560,"listingImage":564,"listingBigImage":571,"mainImage":579,"siteUrl":586,"scopeOfWork":590,"comingSoon":88,"sections":601},"Project","Fastly - Accelerating digital innovation for the American cloud computing company","fastly-accelerating-digital-innovation-for-the-american-cloud-computing-company","Fastly is the NYSE listed company powering the best of the internet - its Content Delivery Network (CDN) services guarantee seamless operations of brands such as Netflix, SpaceX, New York Times, BBC and many, many more.",[561],{"__typename":562,"name":563,"id":563},"ComponentSharedTag","Website",{"__typename":14,"data":565},{"__typename":16,"attributes":566},{"__typename":18,"url":567,"name":568,"alt":88,"width":569,"height":570},"/uploads/listing_ebef6d06c1.png","listing.png",1480,940,{"__typename":14,"data":572},{"__typename":16,"attributes":573},{"__typename":18,"url":574,"name":575,"alt":576,"width":577,"height":578},"/uploads/fastlybig_920e8b77ac.png","fastlybig.png","Fastly mockup",1317,767,{"__typename":14,"data":580},{"__typename":16,"attributes":581},{"__typename":18,"url":582,"name":583,"alt":88,"width":584,"height":585},"/uploads/header_89fa44385b.png","header.png",1920,912,{"__typename":30,"href":587,"label":588,"target":589,"isExternal":321},"https://www.fastly.com/","Live website","blank",{"__typename":591,"title":592,"repeatableText":593},"ComponentProjectSectionsScopeOfWork","Scope of work",[594,597,599],{"__typename":595,"text":596},"ComponentSharedRepeatableText","UI/UX Design",{"__typename":595,"text":598},"Frontend Development",{"__typename":595,"text":600},"Contentful CMS Development",[602,614,624,630,638],{"__typename":603,"content":604},"ComponentProjectSectionsWysiwyg",[605,610],{"type":606,"children":607},"paragraph",[608],{"text":559,"type":609},"text",{"type":606,"children":611},[612],{"text":613,"type":609},"Our partnership with Fastly goes all the way back to 2019, when they hired us to help them expand their website with a number of various landing pages. Conversion rates grew thanks to our work - and a long and fruitful relationship was born.",{"__typename":615,"images":616},"ComponentProjectSectionsImagesInRow",{"__typename":216,"data":617},[618],{"__typename":16,"attributes":619},{"__typename":18,"url":620,"name":621,"alt":88,"width":622,"height":623},"/uploads/1_e840b5ef51.png","1.png",1296,943,{"__typename":603,"content":625},[626],{"type":606,"children":627},[628],{"text":629,"type":609},"In 2023, however, our client decided to completely overhaul their digital look. This gave us the exciting opportunity to work on their entirely new corporate website. Since we’re a digital consulting company, we care about our clients’ results and their users’ needs in equal measure. This is why we’ve worked hand-in-hand with the Fastly team on revamping their website with their customers’ goals firmly in mind, while making sure that we deliver the new version of the website within the tight timeframe. With the help of the easy-to-use Contentful CMS, we were able to deliver a stable, secure, fully customizable and lightning fast website. And that wasn’t our final say, as our cooperation continues.  ",{"__typename":615,"images":631},{"__typename":216,"data":632},[633],{"__typename":16,"attributes":634},{"__typename":18,"url":635,"name":636,"alt":88,"width":622,"height":637},"/uploads/2_77a9bf984b.png","2.png",942,{"__typename":615,"images":639},{"__typename":216,"data":640},[641,646],{"__typename":16,"attributes":642},{"__typename":18,"url":643,"name":644,"alt":88,"width":645,"height":645},"/uploads/4_1c531986e0.png","4.png",633,{"__typename":16,"attributes":647},{"__typename":18,"url":648,"name":649,"alt":88,"width":645,"height":645},"/uploads/3_4d19e257e6.png","3.png",{"__typename":651,"data":652},"ProjectRelationResponseCollection",[653,718,759],{"__typename":554,"attributes":654},{"__typename":556,"title":655,"slug":656,"description":657,"tags":658,"listingImage":663,"listingBigImage":670,"mainImage":671,"siteUrl":676,"scopeOfWork":678,"comingSoon":88,"sections":687},"PewPew Tactical -  1.7 million monthly unique visitors and counting","pew-pew-tactical-1-7-million-monthly-unique-visitors-and-counting","The Texas based Pew Pew Tactical is one of the top players in the personal defense and outdoor activities industries. For the last 5 years we’ve been their partners for all things digital, UI design to implementing new features, such as a complex user review tool.  Our recent work on their UX and SEO performance resulted in over 1.7 million unique visitors per month with the estimated monthly traffic value at about $600,000.",[659,661],{"__typename":562,"name":660,"id":660},"Content Website",{"__typename":562,"name":662,"id":662},"Global Website",{"__typename":14,"data":664},{"__typename":16,"attributes":665},{"__typename":18,"url":666,"name":568,"alt":667,"width":668,"height":669},"/uploads/listing_75c7e79393.png","PewPew listing image",1728,1120,{"__typename":14,"data":88},{"__typename":14,"data":672},{"__typename":16,"attributes":673},{"__typename":18,"url":674,"name":583,"alt":675,"width":584,"height":585},"/uploads/header_6fc2fb0a27.png","PewPew hero image",{"__typename":30,"href":677,"label":588,"target":589,"isExternal":321},"https://www.pewpewtactical.com/",{"__typename":591,"title":592,"repeatableText":679},[680,682,684,685],{"__typename":595,"text":681},"UX/UI Design",{"__typename":595,"text":683},"Backend Development",{"__typename":595,"text":598},{"__typename":595,"text":686},"SEO Performance",[688,698,706],{"__typename":603,"content":689},[690,694],{"type":606,"children":691},[692],{"text":693,"type":609},"The Texas based Pew Pew Tactical is one of the top players in the personal defense and outdoor activities industries. For the last 5 years we’ve been their partners for all things digital, UI design to implementing new features, such as a complex user review tool. ",{"type":606,"children":695},[696],{"text":697,"type":609},"Our recent work on their UX and SEO performance resulted in over 1.7 million unique visitors per month with the estimated monthly traffic value at about $600,000.",{"__typename":615,"images":699},{"__typename":216,"data":700},[701],{"__typename":16,"attributes":702},{"__typename":18,"url":703,"name":621,"alt":704,"width":328,"height":705},"/uploads/1_a775008e35.png","Desktop view with the pewpew homepage enabled",533,{"__typename":615,"images":707},{"__typename":216,"data":708},[709,714],{"__typename":16,"attributes":710},{"__typename":18,"url":711,"name":636,"alt":712,"width":713,"height":713},"/uploads/2_263e1cad66.png","View of the phone with the pewpew rating page enabled",844,{"__typename":16,"attributes":715},{"__typename":18,"url":716,"name":649,"alt":717,"width":713,"height":713},"/uploads/3_72245fecea.png","View of the pewpew T-shirt",{"__typename":554,"attributes":719},{"__typename":556,"title":720,"slug":721,"description":722,"tags":723,"listingImage":727,"listingBigImage":732,"mainImage":733,"siteUrl":737,"scopeOfWork":739,"comingSoon":88,"sections":746},"FoodFyrtel - A mouth-watering website for a the iconic food hall","food-fyrtel-a-mouth-watering-website-for-a-the-iconic-food-hall","Launched in 2022, FoodFyrtel is a unique space that was expanded and transformed into an iconic, vibrant food hall. We designed FoodFyrtel’s website to attract new visitors by extending the diverse culinary, cultural & social experience into the digital world.",[724,725],{"__typename":562,"name":660,"id":660},{"__typename":562,"name":726,"id":726},"Corporate Website",{"__typename":14,"data":728},{"__typename":16,"attributes":729},{"__typename":18,"url":730,"name":568,"alt":88,"width":328,"height":731},"/uploads/listing_55eb0e99f4.png",560,{"__typename":14,"data":88},{"__typename":14,"data":734},{"__typename":16,"attributes":735},{"__typename":18,"url":736,"name":583,"alt":88,"width":584,"height":585},"/uploads/header_3965653189.png",{"__typename":30,"href":738,"label":588,"target":589,"isExternal":321},"https://foodfyrtel.eu/",{"__typename":591,"title":592,"repeatableText":740},[741,742,744],{"__typename":595,"text":596},{"__typename":595,"text":743},"Development",{"__typename":595,"text":745},"WordPress CMS",[747,752],{"__typename":603,"content":748},[749],{"type":606,"children":750},[751],{"text":722,"type":609},{"__typename":615,"images":753},{"__typename":216,"data":754},[755],{"__typename":16,"attributes":756},{"__typename":18,"url":757,"name":621,"alt":88,"width":668,"height":758},"/uploads/1_6fa431534c.png",1238,{"__typename":554,"attributes":760},{"__typename":556,"title":761,"slug":762,"description":763,"tags":764,"listingImage":767,"listingBigImage":771,"mainImage":772,"siteUrl":776,"scopeOfWork":778,"comingSoon":88,"sections":783},"Crustlab - Elevating the digital presence of an iGaming innovator","crustlab-elevating-the-digital-presence-of-an-i-gaming-innovator","CrustLab is an iGaming powerhouse, delivering advanced software solutions for a highly competitive industry. They needed a website that truly reflected their level of innovation and deep sector expertise.",[765,766],{"__typename":562,"name":660,"id":660},{"__typename":562,"name":726,"id":726},{"__typename":14,"data":768},{"__typename":16,"attributes":769},{"__typename":18,"url":770,"name":568,"alt":88,"width":328,"height":731},"/uploads/listing_1bd0e6256a.png",{"__typename":14,"data":88},{"__typename":14,"data":773},{"__typename":16,"attributes":774},{"__typename":18,"url":775,"name":583,"alt":88,"width":584,"height":585},"/uploads/header_99b070f2ef.png",{"__typename":30,"href":777,"label":588,"target":589,"isExternal":321},"https://crustlab.com/",{"__typename":591,"title":592,"repeatableText":779},[780,782],{"__typename":595,"text":781},"UX & UI Design ",{"__typename":595,"text":195},[784,793],{"__typename":603,"content":785},[786,789],{"type":606,"children":787},[788],{"text":763,"type":609},{"type":606,"children":790},[791],{"text":792,"type":609},"We reimagined and rebuilt their website to match the scale and ambition of their work, translating complex iGaming experience into a clear, confident digital story. The result is a modern platform that highlights CrustLab’s industry know-how, reinforces trust, and positions them as a go-to technology partner in iGaming.",{"__typename":615,"images":794},{"__typename":216,"data":795},[796],{"__typename":16,"attributes":797},{"__typename":18,"url":798,"name":621,"alt":88,"width":668,"height":758},"/uploads/1_5c1d853767.png",{"__typename":297,"color":298},{"__typename":801,"sectionId":802,"faqTitle":803,"description":804,"faqItems":805,"isHidden":88},"ComponentSectionsServicesFaq","faq","Got questions about website development? \nWe’ve got the answers","Learn how to build, scale or migrate your website with Nicepixels",[806,810,813,816,819,822],{"__typename":807,"title":808,"content":809},"ComponentSharedFaqItem","Will my website be mobile-friendly and optimized for SEO?","Yes - that’s our starting point, not an extra feature you have to pay for.\u003Cbr />\u003Cbr />\n\nMost people will first meet your brand on their phone, so we design and build mobile-first websites that feel smooth, fast, and intuitive. Your site will automatically adapt to different screens, browsers, and devices without looking awkward or broken anywhere.\u003Cbr />\u003Cbr />\n\nOn the SEO side, we take care of the foundations that really matter: clean technical structure, fast performance, logical content hierarchy, proper headings, metadata, and solid accessibility. This doesn’t magically guarantee you’ll rank #1 overnight,  but it gives your website the best possible chance to be discovered by Google and real users.\u003Cbr />\u003Cbr />\n\nIf you later want deeper SEO work like content strategy, keyword research, or ongoing optimization, we can support you with that too.",{"__typename":807,"title":811,"content":812},"Can you redesign my existing website to improve performance and design?","Definitely! And we actually love these kinds of projects.\u003Cbr />\u003Cbr />\n\nWe don’t just “make things look nicer.” We first understand what’s not working today: low conversions, slow loading times, confusing navigation, outdated visuals, or messy structure behind the scenes.\u003Cbr />\u003Cbr />\n\nThen we reshape both the experience and the technology so your website becomes clearer, faster, and more effective at doing its job - whether that’s generating leads, selling products, or positioning your brand.\u003Cbr />\u003Cbr />\n\nYou don’t lose what already works. We fix what doesn’t.",{"__typename":807,"title":814,"content":815},"What is the cost of website development, and what factors influence pricing?","Short answer: it depends. But here are realistic ranges so you know what to expect.\u003Cbr />\u003Cbr />\n\nTypical starting points:\u003Cbr />\n\n- Simple business website: from $5,000 \u003Cbr />\n- Custom website with unique design and CMS: from $10,000\u003Cbr />\n- Complex platform or integrated system: from $20,000 \u003Cbr />\u003Cbr />\n\nWhat drives the price? Mainly:\u003Cbr />\n- how custom your design needs to be,\u003Cbr />\n- how many pages and features you want,\u003Cbr />\n- whether you need integrations (CRM, ERP, analytics, payments, etc.),\u003Cbr />\n- how much content you already have,\u003Cbr />\n- and whether we’re redesigning an existing site or building from scratch.\u003Cbr />\u003Cbr />\n\nAfter a discovery phase, we always give you a clear estimate and roadmap -  no guesswork, no hidden surprises.",{"__typename":807,"title":817,"content":818},"How long does it take to build a custom website?","Most projects take 8 to 16 weeks from kickoff to launch.\u003Cbr />\u003Cbr />\n\nIf your site is fairly straightforward, it can be faster. If it involves complex features, integrations, or a lot of content, it may take longer — and that’s usually a good thing, because rushed websites tend to create problems later.\u003Cbr />\u003Cbr />\n\nWe work in clear stages: discovery, design, development, testing, and launch, so you always know exactly where your project stands.",{"__typename":807,"title":820,"content":821},"Do you provide ongoing maintenance and support after launch?","Yes. We don’t just build and disappear.\u003Cbr />\u003Cbr />\n\nAfter launch, we can help with:\u003Cbr />\n- security updates,\u003Cbr />\n- performance monitoring,\u003Cbr />\n- content changes,\u003Cbr />\n- new features,\u003Cbr />\n- bug fixes,\u003Cbr />\n- and technical support.\u003Cbr />\u003Cbr />\n\nSome clients just want light maintenance. Others treat us as their long-term digital partner. Both approaches work - we adapt to your needs.",{"__typename":807,"title":823,"content":824},"How do you ensure website security and data protection?","We build security into your site from day one.\u003Cbr />\u003Cbr />\n\nThat includes secure hosting setups, regular updates, backups, proper access controls, and safe configurations. If your website handles sensitive data or payments, we add extra layers of protection and follow best practices for compliance and privacy.\u003Cbr />\u003Cbr />\n\nIn simple terms: your site won’t just look good - it will be reliable, safe, and built to last.",{"__typename":826,"sectionTitle":827,"isHidden":34,"articles":830,"squaresColor":895},"ComponentSectionsLandingArticlesSlider",{"__typename":275,"smallText":828,"title":829,"description":88},"Industry insights on our Blog","Website Development Must-Reads ",{"__typename":831,"data":832},"ArticleRelationResponseCollection",[833,857,876],{"__typename":834,"attributes":835},"ArticleEntity",{"__typename":836,"slug":837,"blogCategory":838,"title":845,"image":846,"publishedAt":855,"description":856,"readTime":88},"Article","is-wordpress-still-a-smart-choice-for-building-websites-in-2026",{"__typename":839,"data":840},"BlogCategoryEntityResponse",{"__typename":841,"attributes":842},"BlogCategoryEntity",{"__typename":843,"title":118,"description":844},"BlogCategory","From strategy and performance to modern tech stacks and UX - everything that makes a website actually work.","Is WordPress still a smart choice for building websites in 2026",{"__typename":14,"data":847},{"__typename":16,"id":848,"attributes":849},"396",{"__typename":18,"url":850,"name":851,"alt":852,"width":853,"height":854},"/uploads/blog12_b8a5319e0c.png","blog12.png","WordPress Blog Article Cover Image",1382,770,"2026-01-20T11:41:38.028Z","An honest look at where WordPress stands today, when it makes sense to use it, and when modern alternatives may serve your business better.",{"__typename":834,"attributes":858},{"__typename":836,"slug":859,"blogCategory":860,"title":865,"image":866,"publishedAt":873,"description":874,"readTime":875},"do-you-still-need-a-website-in-the-ai-era",{"__typename":839,"data":861},{"__typename":841,"attributes":862},{"__typename":843,"title":863,"description":864},"AI","Practical takes on how AI is changing digital products, workflows, and everyday business decisions, but without the hype.","Do You Still Need a Website in the AI Era?",{"__typename":14,"data":867},{"__typename":16,"id":868,"attributes":869},"363",{"__typename":18,"url":870,"name":871,"alt":872,"width":853,"height":854},"/uploads/blog1_0c7ef9f5cf.png","blog1.png","Website Development Blog Cover Thumbnail","2025-04-10T13:59:29.234Z","Your website, even if you don’t sell anything online, still matters - possibly more than it ever did. \n",3,{"__typename":834,"attributes":877},{"__typename":836,"slug":878,"blogCategory":879,"title":884,"image":885,"publishedAt":892,"description":893,"readTime":894},"how-ux-research-improves-digital-public-service-design",{"__typename":839,"data":880},{"__typename":841,"attributes":881},{"__typename":843,"title":882,"description":883},"Design","Thoughts on product design, user experience, branding, and the small details that shape great digital products.","How UX Research Improves Digital Public Service Design",{"__typename":14,"data":886},{"__typename":16,"id":887,"attributes":888},"366",{"__typename":18,"url":889,"name":890,"alt":891,"width":853,"height":854},"/uploads/blog3_73da6e17fd.png","blog3.png","UX Blog Cover","2024-11-06T14:39:14.743Z","As more public services move online, the quality of digital experiences matters more than ever. Users expect platforms to be clear, intuitive, and accessible - regardless of age, digital literacy or individual abilities.",9,{"__typename":297,"color":298}]